Success Mastermind Series Vol 11: Book More Discovery Calls - Content and Strategy Hacks
Discovery calls booked makes ROI easy math. Whether you’re using Launch Control content packages or your own approaches, following our recipient first strategies will give you and your team a plug-and-play system for setting up and tracking more discovery calls, freeing up time to focus on profit-driven conversations with homeowners and buyers.
About this Webinar:
Introduction To Text Marketing Discovery Calls
In this blog, we will discuss how to book more discovery calls and provide you with content and strategy hacks to optimize your real estate business. We believe that tracking discovery calls should be your number one key performance indicator (KPI) in 2024.
By activating conversations with homeowners and guiding them through the buying process, you can increase your profitability month over month and year over year.
Join us as we dive into the five-step plan for maximizing discovery calls and achieving your business goals.
Implementing Text Engagement Systems
One of the key strategies we recommend is implementing engagement systems based on proven investor strategies. We have worked with top coaches and investors to develop a series of approaches, including the direct approach and the trusted advisor approach.
These approaches are supported by activation messages, quick replies, and drip automation to nurture leads and guide them toward a discovery call. By widening your circle of prospective leads and engaging with them earlier in their decision-making process, you can have conversations that your competitors are not having.
Optimizing Deal Conversion Systems
Deal conversion systems are crucial in maximizing discovery calls.
We recommend using A/B data testing to determine which approach drives more calls.
For example, you can test the direct approach against the trusted advisor approach and measure the resulting discovery calls. By analyzing the data, you can allocate your resources to the most effective approach and increase your ROI.
Additionally, don’t forget to utilize the Quick Reply feature to create a more personalized and efficient conversation flow.
Utilizing Deal Machine Real Estate Data
Deal Machine is a valuable data source that can enhance your real estate business. By leveraging Deal Machine’s features, such as driving for dollars and list building, you can target specific leads and segment your audience effectively.
We encourage you to apply filters and customize your campaigns based on the data provided by Deal Machine.
By AB testing different data sources and content systems, you can identify the most profitable strategies for your business.
Building a Relationship with Customer Success
Working closely with the Customer Success team is key to optimizing your real estate business. The team is dedicated to helping you succeed and can provide valuable insights and advice.
Schedule monthly calls to review your progress, address any questions or concerns, and fine-tune your strategies.
By maintaining a healthy relationship with the Customer Success team, you can stay on top of industry trends and continuously improve your business.
Preparing for the New Year
As we approach the new year, it’s crucial to set yourself up for success. December is a great time to stay active and engage with homeowners who are in the decision-making phase. By reaching out to them now, you can position yourself as their trusted advisor and set the stage for future deals.
Take advantage of the lower competition during this time and track your discovery calls to determine your ROTS.
Start the new year with a clear plan and measurable goals and outcomes.
Booking More Discovery Calls Conclusion
Booking more discovery calls is essential for maximizing your real estate business’s profitability.
By implementing engagement systems, optimizing deal conversion strategies, utilizing data from Deal Machine, and building a relationship with the Customer Success team, you can achieve your business goals.
As you prepare for the new year, remember to stay active and engage with homeowners who are in the decision-making phase. With the right approach and consistent effort, you can generate a steady stream of discovery calls and elevate your business to new heights!
Head of Strategy & Solutions
Product Adoption Specialist