The Investor
Jean Austin is a land investor who entered the business in 2019. Like many entrepreneurs, her journey included coaching programs, setbacks and eventually burnout. By mid-2022, Jean had stepped away from her business entirely. Her last paycheck came in July 2024, and what began as a short sabbatical turned into an 18-month break.
With debt still on the table and a growing realization that retirement wasn’t quite possible yet, Jean began looking for a structured way to re-enter the business without rebuilding everything from scratch. That’s when Launch Control and Launch Leads came into the picture.
The Challenge
After being out of the market for a year and a half, Jean faced three major hurdles:
- Her outreach systems were no longer active or reliable
- She needed consistent deal flow without personally managing mass texting
- She wanted to get back into real conversations with sellers without feeling overwhelmed
The Solution: Launch Leads
Once Jean started with Launch Leads, the response was immediate – almost too immediate for her.Within the first three months:
- Launch Leads delivered 218 leads over 68 working days
- That averaged more than 3 qualified leads per day
- The team was sending approximately 1200 texts per day on her behalf
- The average reply time was 2.77 minutes
At first, Jean felt unprepared. After being out of the business for so long, she wasn’t expecting leads to arrive that quickly. But with the support from the Launch Lead team, she regained confidence, sharpened her communication skills and leaned into the process.
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The Result: Deals and Momentum
After nearly two years without a deal, Jean put two properties under contract within a short period of working with Launch Leads
Deal #1 – Indiana
An elderly seller who had owned the property for decades. The conversation was respectful and collaborative, and both parties aligned on expectations. The deal was moving toward closing at the end of the month.
Deal #2 – Pennsylvania
A retired realtor who was deciding whether to relist her property or sell directly to an investor. After speaking with Jean, she chose to sell it to him, valuing his approach and professionalism.
Beyond those two contracts, Jean was actively working multiple additional opportunities, with several more conversations that showed strong potential.
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What made the difference?
Jean highlighted several key aspects of Launch Leads that directly impacted her business:
Quality of information in the CRM
The lead managers didn’t just text sellers, but they also documented everything in Launch Control’s CRM, allowing Jean to review details before every call
Integration with Land ID
Before calling sellers, Jean could quickly analyze parcels, understand property size and uncover additional ownership details, which often revealed more opportunities than initially expected.
Human-centered communication
Jean emphasized that deals didn’t come from “selling” but from treating sellers like real people. Many of her best conversations turned into relationships, even when a property wasn’t sold immediately.
Consistency and speed-to-lead
Unlike DIY texting, Launch Leads provided steady, reliable flow, not just messages sent, but real responses.
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Has This Changed Jean’s Outlook?
Yes, significantly.
Jean recognizes that the market has changed, but her confidence in texting as a primary acquisition channel has grown. Even difficult or unrealistic sellers can become viable leads once you have a real conversation with them.
More importantly, she now sees her business as scalable again and not something she has to run alone.
She recommends Launch Leads and she describes it as a true system, one that consistently produces responses, organizes information effectively and supports investors with responsive communication every step of the way.
